新媒体视域下传统手工艺题材的纸质书籍设计研究
摘 要：新媒体发展以来，媒介形态、媒介技术都发生着有序的演变，传统的纸质书籍也在时代发展中寻求新的转型以适应新形势，文章以新媒体作为研究背景，基于保护传统手工艺，提升传统手工艺题材纸质书籍阅读体验，分析了传统手工艺题材的纸质书籍现存问题，从内容与形式、信息传播途径、以及阅读体验方式三个方面探讨了新媒体视域下传统手工艺题材的纸质书籍设计策略，以期为相关设计研究提供一定参考。
关键词：新媒体；传统手工艺；书籍；设计；策略
中图分类号：J524 文献标识码：A 文章编号：1672-7053(2023)08-0123-04
基金项目：2021年教育部新文科研究与改革实践项目（2021120019）；2023年中央高校基本科研业务费专项资金资助（2023SK18）
Abstract：Since the development of new media, the media form and media technology have undergone orderly evolution. Traditional paper books are also seeking new transformation in the development of the times to adapt to the new situation. With new media as the research background, this article, based on the protection of traditional handicrafts, improves the reading experience of traditional handicraft subject matter paper books, analyzes the existing problems of traditional handicraft subject matter paper books, from the content and form, information pathogen transmission exploring design strategies for traditional handicraft themed paper books from the perspective of new media and reading experience methods, in order to provide some reference for related design research.
Key Words：New Media; Traditional Crafts; Books; Design; Strategy
