畲族凤凰文化元素在文化创意产品设计中的应用
摘 要：畲族凤凰文化由于跟不上时代的高速发展而停滞不前，凤凰文化急需进行文化再生设计，寻找突破口，赋予其新活力。利用文化创意产品这个载体来对凤凰文化进行创新是解决其困境的突破口。文章通过对凤凰元素进行解读，对其特征进行分析并提取文化元素，而后利用文化创意产品的设计方法对凤凰文化进行重组再生设计，为其提供相关的设计策略。
关键词：产品设计；畲族凤凰文化；文化元素；文化创意产品
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2022)03-0140-03
Abstract：She Nationality Phoenix cultural is stagnant because it can't keep up with the rapid development of the times. Phoenix culture urgently needs to carry out cultural regeneration design, find a breakthrough and give it new vitality. Making use of cultural creative products to innovate Phoenix culture is the breakthrough to solve its dilemma. This paper will interpret the phoenix elements, analyze its characteristics and extract cultural elements, and then reorganize and regenerate the phoenix culture from the design method of cultural and creative products to provide relevant design strategies.
Key Words：Product Design; She Nationality Phoenix cultural; Cultural Elements; Cultural and Creative Products
