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2022-02期

探析渐变色在网页设计中的表现形式与功能表达

单位:鲁迅美术学院     作者:王俊雄     来源:工业设计杂志     时间:2022-02-21

摘 要:为了探索渐变色在网页设计中的表现形式和功能表达,文章从设计版式、文字图像和网页代码等多方面入手,通过分析不同种类和功能的网站,总结了网页设计中渐变色具有丰富的渐变样式和以色相调和、明度调和与纯度调和为主的渐变色调和模式,以及具有更强的装饰意味、引导用户视觉和表达丰富的情感等功能。通过本文的研究,以期帮助设计师在网页设计中准确并合理地使用渐变色。

关键词:渐变色;网页设计;表现形式;功能表达


中图分类号:TP393.092 文献标识码:A

文章编码:1672-7053(2022)02-0088-03


Abstract:In order to explore the expression form and function expression of gradients during website design,various websites of different types and functions were analyzed from the aspects of design layout, text and image as well as website code. Results showed that during website design, gradients had rich forms of expression and a colour harmony model mainly based on harmony of hue, harmony of brightness and harmony of saturation. Besides, gradients fulfilled the functions of improving decorative effect,  directing users' eyes and expressing rich emotions. It's hoped that through referring to this study, designers can adopt gradients more accurately and properly during website design.

Key Words:Gradient Color; Website Design; Expression Form; Function Expression