基于心流理论的娱乐产品创新设计探索
摘 要：本文以心流理论为基础，结合娱乐产品的使用人群、使用环境以及产品功能建立了一种娱乐产品的创新设计方法，包括特定的目标、准确的反馈、美观的外型、知识和行动的统一性、控制感、时间幻象以及参与感等七个要素，从而指导娱乐产品设计研究者进行更为深层的探索。通过本文的研究，发现基于心流理论的创新设计揭示了用户对于娱乐产品的需求，通过设计提供给用户获得更极致的娱乐体验，并带来不同于其他产品的愉悦感和满足感，其是一种从单方面的功能需求上升到精神需求层面的全新的设计途径。
关键词：心流理论；娱乐产品；创新设计
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2021)03-0066-02
Abstract：This article is based on the flow theory, combined with the user population, use environment and product functions of entertainment products to establish an innovative design method for entertainment products, including specific goals, accurate feedback, beautiful appearance, and the unity of knowledge and action. The seven elements of sex, sense of control, time illusion and sense of participation can guide entertainment product design researchers to conduct deeper explorations. Through the research of this article, it is found that the innovative design based on the flow theory reveals the user's demand for entertainment products. Through the design, it provides users with a more extreme entertainment experience, and brings a sense of pleasure and satisfaction different from other products. A new design approach from unilateral functional requirements to spiritual requirements.
Key Words：Flow theory; Entertainment products; Innovative design
