鹰潭文化创意产品设计研究
摘 要：鹰潭文化历史丰富，含有很多具有特色的文化元素，若能将其文化元素融入文化创意产品设计中，可以提升鹰潭文化创意产品的设计水平。因此，文章通过分析鹰潭文化创意产品设计的现状，提出相应的设计策略，并赋予实践。以期为文化创意产品设计提供新的设计思路的同时，还能传承鹰潭本地文化。
关键词：鹰潭；文化创意产品；设计；策略
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2020)11-0137-02
Abstract：Yingtan has a rich cultural history and has many distinctive cultural elements. If its cultural elements can be integrated into the design of cultural creative products, the design level of Yingtan cultural creative products can be improved. Therefore, by analyzing the current situation of Yingtan cultural creative products, this paper puts forward corresponding design strategies and practices. In order to provide new design ideas for cultural and creative product design, but also to inherit the local culture of Yingtan.
Key Words：Yingtan; Cultural and creative products; Design; strategy
