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2020-10期

互联网时代下网购包装设计的存在问题及对策

单位:广西师范大学     作者:郭钰君     来源:工业设计杂志     时间:2020-10-28

摘 要:随着互联网科学信息技术的进步和发展,互联网时代随之而来,其中所带来的网购消费浪潮为我国包装设计行业带来了巨大的发展机遇,同时也给我们的设计师带来了一系列关于网购包装设计的思考。本文通过对互联网时代下网购包装设计的存在问题进行分析,提出相应的策略。以期对互联网时代下网购商品包装设计的发展提出了新的设计方向,从而在一定程度上推动网购包装设计的发展。

关键词:互联网时代;网购;包装设计;存在问题;对策


中图分类号:TB482 文献标识码:A

文章编码:1672-7053(2020)10-0080-02


Abstract:With the progress and development of Internet science and information technology, the Internet era followed, which brought the wave of online shopping consumption for China's packaging design industry has brought a huge development opportunities, but also to our designers brought a series of thinking about online shopping packaging design. This paper analyzes the existing problems of online shopping packaging design in the Internet era and puts forward corresponding strategies. Together with the Internet era under the development direction of online shopping commodity packaging design proposed a new design direction, so as to promote the development of online shopping packaging design to a certain extent.

Key Words: Internet era; Online shopping; Packaging design; There are problems; countermeasures