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2019-02期

传统手工艺的现代创新转化探索——以漳州木版年画为例

单位:福建师范大学...     作者:何文巍     来源:工业设计杂志     时间:2019-02-28

摘 要:漳州木版年画作为首批被列入国际级非物质文化遗产目录的传统工艺美术,但在明清时期发展到了顶峰。其产地广、规模庞大,风格与品种丰富,但在抗日战争后,伴随着现代化进程的加速,国内外环境的快速发展与改变,科学技术的不断创新,许多民间传统的手工技艺与艺人的生存环境受到了巨大的冲击。本文针对漳州木版年画目前的发展困境,从品牌设计的角度入手,分析漳州木版年画的文创发展新思路。

关键词:非物质文化遗产;艺术设计;文化创新;传承保护


中图分类号:TB472 文献标识码:A

文章编码:1672-7053(2019)02-0103-02


Abstract:Zhangzhou woodcut New Year pictures, as the first traditional arts and crafts that were listed in the International Intangible Cultural Heritage catalogue, reached their peak in the Ming and Qing Dynasties. It has a wide range, large scale, rich style and variety, but after the war of resistance against Japan, with the acceleration of the modernization process, the rapid development and change of the environment at home and abroad, the continuous innovation of science and technology, many folk traditional handicraft and the living environment of the artists have been greatly impacted. In view of the current development predicament of Zhangzhou woodblock New Year pictures, this article starts with the brand design perspective, and analyzes the new ideas for the development of Zhangzhou woodblock New Year pictures. 

Key Words:intangible cultural heritage; art design; cultural innovation; inheritance and protection