剪纸文化在文创产品设计中的应用研究
摘 要：随着人类社会的发展，人们越来越重视生活的品质，体现于生活中的产品品质，产品的设计则成为非常重要的一个部分。产品信息是通过线条、符号、数字、色彩等方式创造性的综合信息处理的一个过程，元素组合和具体的载体把异种计划、规划设想表达出来，从农业社会的中国民间剪纸，以及民间文化的概念、性质和特点。剪纸艺术是中国传统民间艺术的重要代表。剪纸的形状往往是人们的美好愿望。传统的形象观念是人们对美好生活的向往，是为了运气和幸福。 本文从产品设计文化内涵溯源、市场现状水平、造型选材色彩工艺设计、产品评价等方面进行了详细地说明。
关键词：剪纸文化；文化符号；文创产品设计；展示评价
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2019)02-0093-02
Abstract：With the development of human society, people pay more and more attention to the quality of life, which is reflected in the quality of products in life. Product design has become a very important part. Product information is a creative process of comprehensive information processing through lines, symbols, numbers, colors, etc. Element combination and specific carriers express different plans and planning ideas, from the concept, nature and characteristics of Chinese folk paper-cut in agricultural society, as well as folk culture. Paper-cut art is an important representative of Chinese traditional folk art. Paper-cut shapes are often people's good wishes. The traditional image concept is people's yearning for a better life, for luck and happiness. In this paper, the origin of product design culture, market status, material selection, color process design, product evaluation and other aspects are described in detail.
Key Words：Paper-cut culture; cultural symbols; cultural and creative product design; display evaluation
