浅析汽车前照灯造型设计中的品牌文化及其设计方法
摘 要：汽车已经有一百多年的发展历史了，它是一个改变世界的机器。其中，汽车前照灯是汽车上重要的一个设备。它的位置在车头上，很像人的两只眼睛。它不仅起到照明的作用，同时也对整体汽车造型起到装饰性作用。汽车前照灯造型的设计，也是整车造型设计的一个重要部分，文章将浅析品牌文化对于汽车前照灯造型设计的重要性以及设计过程中所运用的设计手法，并且根据这两点制定出相应的设计流程。
关键词：造型设计；品牌文化；设计手法；汽车前照灯
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2019)02-0059-02
Abstract：The automobile has a history of more than one hundred years. It is a world-changing machine. Among them, the automobile headlight is an important equipment on the automobile. It is positioned on the front of the car, much like two human eyes. It not only plays the role of lighting, but also plays a decorative role in the overall car modeling. The design of automobile headlight is also an important part of the whole car design. This paper will briefly analyze the importance of brand culture to the modeling design of automobile headlight and the design techniques used in the design process, and work out the corresponding design process according to these two points.
Key Words：Modeling design; Brand culture; Design methods; Automobile headlight
