文化新经济下的文创产品设计研究
摘 要：阐述文化新经济概念，研究文创产品设计流程，并提炼三种文创产品设计方法。讨论分析了文化新经济下文创产品的三点设计原则，并结合文化新经济提出两种文创产品的创新方式。
关键词：文化新经济；文创产品；设计方法；设计原则
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2019)02-0057-02
Abstract： Explain the concept of cultural new economy, study the design process of Wenchuang products, and extract three design methods of cultural and creative products. Discussed and analyzed the three-point design principle of the new products in the cultural new economy, and proposed two innovative ways of cultural and creative products in combination with the new cultural economy.
Key Words：cultural new economy; cultural and creative products; Design method; design principle
